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digitization

The role of data integration in successful digital transformation

New research indicates that digital transformation could boost the UK economy by up to £413bn by 2030. But it is... View Article

data story

What is data storytelling?

Definition of data storytelling Data is expanding in all directions, with huge volumes growing alongside almost every aspect of our... View Article

customer data

What is first party data? And second, third and zero?

The definitions and differences, explained. Since the introduction of the European Union’s General Data Protection Regulation (GDPR), there’s been a... View Article

car showroom

How the automotive customer’s journey is switching between the online and offline worlds

After the recent Automotive Retail & Distribution Conference, we wrote about how car manufacturers and retailers are looking to seamlessly... View Article

dms data integration

10 risks of automotive data integration and how to mitigate them

Integrating data from different Dealer Management Systems (DMS) is a complex undertaking. The result is a unified stream of data... View Article

Covid mask

How data scientists are helping to fight the COVID-19 pandemic

The coronavirus pandemic has been the first global crisis in which data has played a major role in the response... View Article

car-showroom

Themes from the 21st annual Automotive Retail & Distribution Conference

16th June 2021 The team at ETL were delighted to attend the annual Automotive Retail & Distribution Conference this week.... View Article

How to create a successful data integration plan

Data integration is about creating a single stream of consolidated data. To ensure that this stream of data is accurate,... View Article

dms data consolidation

DMS data consolidation: 6 ways to get it right

Your dealer network is possibly your single most important source of information about your customers. Getting the most from your... View Article

Showroom

What’s next for car retail after lockdown?

March 2021 saw new car registrations increasing for the first time in the UK since the start of the COVID-19... View Article

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